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Jamie Foxx Partners with Big Brothers Big Sisters for New Public Service Announcement Campaign

May 13, 2013

Terry Herring, whose affiliation with Big Brothers Big Sisters began more than 15 years ago as a volunteer, now serves as one of the organization’s board members. President of commercial operations at Mission Pharmacal Company in San Antionio, Terry Herring appreciates the Big Brothers Big Sisters’ current campaign aimed at bolstering volunteerism and donations.

Big Brothers Big Sisters (BBBS) is releasing a campaign of new public service announcements featuring spokesman and Academy Award- and Grammy Award-winner Jamie Foxx along with other celebrity sponsors. In the campaign’s television advertisements, Foxx helps promote BBBS’ role as a mentor for children. The campaign emphasizes the substantial need for male volunteers to serve as mentors, and the organization’s hope that former volunteers will return as part of the Start Something (Again) campaign.

Other celebrities featured in the ad campaign include Grammy Award winner EVE, 2012 Miss America Laura Kaeppeler, and two-time Super Bowl champion Darrin Smith.

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From → Charities

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